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Beauty brand forges partnership with, creates gift set for The Knot.
November 18, 2009
By: TOM BRANNA
Editor
Philosophy has gotten hitched to well-known wedding website The Knot. The partnership includes a multiplatform, integrated marketing campaign surrounding the launch of philosophy’s first co-branded product. The “tying The Knot ” just-for-brides gift set—which is available on TheKnot.com and philosophy.com— includes purity one-step facial cleanser; amazing grace firming body emulsion, bath gel, and spray fragrance; kiss me exfoliating lip scrub; hope in a jar moisturizer; microdelivery peel ...
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